New Directions As Arbuz Moves Beyond Frozen Yogurt


by on Oct 14th, 2010

Arbuz, the frozen yogurt peddler at 1706 Sheepshead Bay Road, has been quietly expanding its offerings beyond frozen treats and dessert.

Arbuz opened in August 2009 looking a lot like a local twist on the Pinkberry and Red Mango craze sweeping through Manhattan and Northern Brooklyn. But owner Rovshan Danilov wrote to us this morning to announce their new direction – and we’ve noticed that they pulled down the “Frozen desserts from A to Z” tagline that once graced their sign. He writes:

Arbuz has become so much more than just a frozen yogurt shop. Arbuz is now a cafe, where locals and Sheepshead Bay guests can have fun over a cup of hot chocolate or lunch with one of our many savory Crepe options …   The transformation from just a yogurt shop to a cafe was driven by customer demand. Our fans wanted more and we catered … Our additions to the menu include: Crepes (both savory and sweet), Liege Waffles, Wraps, Chocolate Fondue, over 20 varieties of teas, Fresh Squeezed Juices and more.  As for the additions to the café, we’ve added bigger tables, Free WiFi and are looking to have outside seating by this coming spring. And let’s not forget service, Arbuz now delivers for free. Our intent is to become an affordable and a relaxing hang-out spot in Sheepshead Bay all year around. Really, we can’t thank enough our neighborhood fans, you guys have been great!

They’ve been rolling out many of these changes one-by-one over the last six months or so, with the latest being the fondue. What do you think of their evolution?

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  • levp

    We haven’t tried fondue yet, but we did try crepes and waffles – both very good.

  • O_rabayeva

    BEST CAFE IN BROOKLYN. Everything is so delicious. Very helpful and friendly staff. Great location. Highly recommended!!!!!!!

  • None

    terrible smoothies

    • Arbuz

      AP, thanks for your comment. Can you please provide us with more detail regarding your comment? Your feedback will be rewarded and much appreciated.

      Thanks,
      Arbuz Management.
      Please send comments to info@frozenarbuz.com

  • CJ

    The girls who work here are pretty damn hot. Keeps me coming back.

  • Steph

    100%….tried their smoothie for the first time yesterday – just horrible! Too sweet, all you feel is yogurt. Very disappointed!
    I like their frozen yogurt with 4 fruit toppings though!

    • Arbuz

      Steph, thanks for your comment. We’re disappointed that we didn’t meet your expectations. Can you please provide us with more detail in regards to your comment?
      Please send comments to info@frozenarbuz.com.
      Thanks!
      Arbuz Management

  • Jack

    Amazing smoothies

  • Mikedee

    Dunno what others are saying, I’ve had smoothies on occasion and they’ve always been fine to me. Yogurt’s the shit!

  • Mikedee

    “the shit” in the sense that it is good, lol.

  • Barmaley

    they are nice. Good service, smiles on the faces of the counter people, nice decor, good quality yogurt and normal prices. Hope they turn into a good alternative to the Coffee Spot.

    • M D

      I think arbuz is the best because the blessing of God is with them